Are your customers ready to configure?
During the last two years sales were forced to be digital and it all happened very fast. Physical meetings were replace by Zoom and Teams, trade fairs was replaced by online events and finally the ink on the paper was replaced by a digital signature.
For companies with configurable products this was a big leap. They currently have working CPQ tools for their sales reps and partners, but to move this online introduces some real challenges.
The first challenge is the cost. Many CPQ vendors price their solutions per user and this makes it expensive to open it up to a mass market.
The second challenge is the complexity of the product. The user must answer many questions in order to get to a valid Bill of material and a realistic price. A configurator will always prevent you from getting it wrong, but does it help you to get it right?
The third challenge is the implementation. An online configurator usually requires an IT-project and a lot of development.
Now there's a new way
With Tacton CPQ two of the challenges above are addressed with standard functionality. The license for online usage is based on a low cost per session and the constraint technology of Tacton makes it very easy to add customer facing questions with a guided approach.
The third challenge is address by our mobile interface. We're now in the pilot phase with the first customer and the SaaS-offering will be publicly available in December 2022. If you want to join as our third pilot customer we can have you up and running before christmas.
Mobile CPQ
Mobile CPQ enables your customers to tailor the product offering to their own liking. This can be done any time of the day, any day of the year and on any connected device.
With Mobile CPQ - the cpq.se mobile interface - you can be live with customer facing online CPQ within 24 hours.
- All SaaS
- Monthly cost, scaling with your needs
- Live next week
The online configurator normally includes a subset of questions found the existing sales configurator. All additional meta data needed for the online tool is easily integrated into the existing sales configurators. We supply you with the technology, services and methodology to be live with an online configurator using the full power of Tacton CPQ.
With Mobile CPQ customers can get an updated and interactive product info, accurate price, and even a tailored quote document - all this within minutes. Your customers will explore the product offering in a fast, accurate and simple way. No downloads are required and using the powerful features of Tacton CPQ the online offering can be tailored per market if needs be.
Small – up to 5000 configuration per year, includes all necessary Tacton CPQ licenses
Medium – up to 10000 configurations per year, includes all necessary Tacton CPQ licenses
Large – unlimited usage of the mobile interface, request quote for Tacton CPQ licenses
Mobile CPQ will be generally available in December 2022.
To be part of our pilot program or just get more info, please book a meeting below. In less than an hour we'll give you an introduction to CPQ, a live demo and tell you all you need to know about a future project, timeframes and license costs.
cpq.se
We’ve been delivering CPQ solutions for over two decades. Our goal is to get you live with your solution within 5 months.
We're mainly focused on North European manufacturers.
How we work
CPQ solutions can deliver considerable improvements to your business. Implementing CPQ involves the whole company, and to unleash the benefits of CPQ you need more than just a great software.
We have been running CPQ analysis workshops since the 2001 and we know how to prioritize to quickly get going. We will guide you to where to start, what to prioritize and what to leave for another day.
Watch our customer stories
HMF produces truck mounted cranes. Everything is produced in Aarhus in Denmark and sold in 35 countries around the world. The turnover is around 1 billion Danish crowns.
In Denmark HMF sell directly to customers, and in all other countries they work with distributors who have the exclusivity of their products.
- We work with complex products. When you buy a crane, you must make some choices. If you choose A, you will not be able to choose B.
A big challenge is that when a distributor needs to offer a crane they might make mistake, make a quote with options that are not compatible. In the worst situation a crane is offered that cannot be produced.
- That’s a big challenge, and that’s were CPQ and cpq.se was a great help for us.
Swift Lifts is a manufacturer of home elevators - lifts made especially for private homes and villas. Swift have developed a very quiet and safe elevator made to fit in any type of interior design style.
- Our customers range from elderly people with an immediate need to move easier between floors - all the way to modern families that just want home luxury and home comfort.
Today Swift is geographically represented in Asia, meaning China, Thailand and Malaysia. Swift also sell to the Middle East and in Europe.
- We mostly work with distributors but we also work with direct sales, says John Löwbäck - founders and CSO of Swift Lifts.
- Just looking at the product, I would say that our product is complicated, because there are so many combinations. If you add color, travel height and doors and all that, it quickly adds up to billions of combinations.
We have one goal
At cpq.se we have one goal when we have our initial meeting with a new customer:
To be live as soon as possible.
This is a challenging task because there are so many things you CAN do, and it's difficult to understand what you SHOULD do (and what things to leave for improvements in a later phase).
That's why we always get very quickly from talking to doing.
As we're writing this, Patrik and Ida is in a workshop analyzing product data, pricing strategies, quote templates, CAD-visualization and integrations.
The question they want to answer is what really required to go live and how can we leverage the functionality that is already set up in our standard CPQ setup?
Putting it into practice
Once we get a roadmap for the project we can set a date, the day that we go live with a working, first version of CPQ.
Say that we start on January 7, 2023. That would typically mean that we can let the first real user into the system March 10, 2023. At this point in time we will already have a working first version of online CAD - helping the user understand the product during configuration and producing quotes with the exact level of details for sales.
Maybe we'll do some updates to the quote branding in the beginning of March, and then we'll be ready to do the official go-live May 12, 2023.
How we run projects
We would typically run the project online, with short and effective training sessions in the beginning. As the configuration evolves we would typically move into a more coaching role instead. We believe it's key success factor that the sales logic is described and maintained by the customer themselves, by the experts that really knows the product. But at the same time it's also important to describe the product logic correct from the beginning That's why the guidance from one of our principal consultants is equally important - especially in the start of the project.
Once we go live we will continue to do weekly updates, adding even more automation for the sales reps and partners. As the product continues to evolve there will be weekly big and small updates to the product logic. We would add more roles to simplify usage, we'll remove things that we realize no-one is using anyhow and start to integrate the solution with ERP and CRM.
Learn more at cpq.se