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A Must-Have for Modern Manufacturers
With the rise of digital transformation manufacturers are facing a new set of challenges and opportunities.
One of the main challenges is the demand for increasingly individualized products, which can be time-consuming and inefficient to create using traditional methods. This is where configure-price-quote (CPQ) software comes in.
CPQ software enables manufacturers to create smart product definitions that consider various variables, such as product architecture, customer needs, market compliance, and pricing. This means that manufacturers can create millions of valid and optimal product variants, guiding sales reps and customers to choose the right product for their needs while still protecting margins.
In addition to configuration, CPQ software also has powerful pricing capabilities, allowing manufacturers to confidently estimate order fulfillment costs and optimize pricing to increase the likelihood of winning a deal while maintaining profitability.
CPQ software can also help with order fulfillment and services, and can assist with guided selling and needs-based configuration. This means that sales reps and customers can answer questions about equipment usage and expected business outcomes, rather than difficult-to-understand product features and options. The CPQ product definition will automatically translate these needs into technical solutions, providing a complete and accurate offering and order.
One of the key benefits of CPQ software is that it expands the channels through which products can be sold. This includes new types of sales reps, resellers, and even end customers themselves. By pushing medium-complex sales to self-service channels, manufacturers can free up their sales reps and product specialists to focus on complex deals.
Another benefit of CPQ is that it allows manufacturers to generate consistently branded customer quotes and documents, as well as CAD files, with the click of a button for each product variant. This means that manufacturers can sell with certainty and quote with confidence, creating confidence and trust with customers.
According to Accenture, CPQ can have a significant financial impact as a value driver and engine of growth, improving handling times, quote accuracy, and sales volumes, as well as increasing win rates. Tacton is a leading provider of CPQ software and has been named a leader in Gartner's Magic Quadrant for Configure Price and Quote application suites.
If you are a manufacturer looking to implement CPQ software, you may want to consider seeking the assistance of expert consultants like cpq.se, who specialize in Tacton CPQ. With over 25 years of manufacturing experience, cpq.se can help you navigate the process of implementing and utilizing CPQ software to improve your operations and increase profitability.
By partnering with a trusted CPQ consultant, you can take your business to the next level. Check out our success stories here (Swift) and here (HMF). Reach out by leaving a comment or just book a meeting using the link below.